Trojan Talk with MATTE: Building MATTE — Creativity, AI, and Staying in Culture
· 4:30 PM
About this event
Matthew Rowean, Founder and Chief Creative Officer of Matte Projects, will discuss how he built a creative agency that executes major brand events and campaigns while staying ahead of culture. He'll talk about his approach to leading creatively at scale, how he's integrating AI into the agency's workflow, and what it actually takes to stay culturally relevant. REGISTER ON HANDSHAKE This event is open to Juniors and Seniors, but all ages. IYA, Marshall, Roski, SCA, Annenberg, and Thorton per employer request. Registration is first-come, first-served, and space is limited to 75 attendees.By…
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